Exploring the Sydney Gluten Free Expo
I went along to the Gluten Free Expo yesterday, at the Sydney Showground.
I'm not sure why now, but I expected it to be very Paleo friendly and full of Vibram clad feet. Surely going completely grain free would be the natural conclusion for those with Coeliac disease? Ditching the bread and refined carbs in favour of real, whole food?
The Gluten Free event was sponsored by Coles and the stands were almost all offering packaged, processed food. Crisps, pasta, processed meats, ready meals, breakfast cereals, cakes and sweets. They all seemed to have removed gluten and replaced it with more sugar, other grains and lots of chemicals. I studied the ingredients on every stand and managed to find one little jar of spices, that would get the Paleo seal of approval! One product!
Perhaps a Paleo stand at next year's expo beckons!
Going Gluten Free?
It's well worth trying to remove Gluten from your diet. So many people don't tolerate it well, without being full-blown Coeliac. When constantly exposed to Gluten, it's hard to even realise what impact it has on your body. It isn't until all traces of Gluten are out of your system that you can begin to understand how it affects you.
Gluten intolerance seems to be strongly correlated with inflammation issues such as IBS, diabetes, heart disease, obesity, cancer, autoimmune diseases, HD, ADD, ADHS, Autism, indigestion, stomach complaints and many other health complaints.
Gluten Free Does Not Mean Healthy
One of the most surprising aspects of the Gluten Free Expo was how overwhelmingly processed the food offerings were. While these products technically omit gluten, they often replace it with corn starch, rice flour, potato starch and other highly refined, high-glycaemic fillers. Add in artificial colours, preservatives, seed oils and excessive sugars, and you’ve got a product that’s arguably worse than the gluten-containing version it replaces.
It’s easy to be lulled into a false sense of security when something is labelled “gluten free.” Many people assume that removing gluten automatically makes a food healthier — but in reality, it often means simply replacing one problematic ingredient with several others. If you’ve switched from white bread to gluten-free white bread, the net health impact is minimal unless you’ve made broader changes to your overall diet.
Why Paleo is the Logical Next Step
For those with Coeliac disease or gluten sensitivity, removing gluten is essential. But instead of filling that void with processed replacements, embracing a Paleo approach — based on whole, nutrient-dense foods — offers far greater long-term benefits. Paleo naturally avoids gluten not just from wheat, but from barley, rye and contaminated oats as well. Instead of replacing bread with “gluten free bread,” Paleo simply swaps the entire category for vegetables, meats, eggs, nuts and seeds.
The benefits of going Paleo when giving up gluten include:
- Improved gut health: Whole foods support the microbiome and reduce intestinal permeability.
- Steady energy: No more sugar crashes from starchy gluten-free replacements.
- Better nutrient absorption: Avoiding grain-based inhibitors like phytic acid allows for more efficient mineral uptake.
- Weight stability: Paleo foods help regulate hunger hormones and reduce overeating.
Once gluten is removed, it becomes easier to identify how other food categories — like seed oils or refined sugar — might be impacting your wellbeing too.
Hidden Gluten-Free Pitfalls to Watch Out For
While gluten-free products may seem like the easy answer, they come with several hidden pitfalls. Many “free-from” foods are still ultra-processed and devoid of meaningful nutrition. It’s not uncommon to see ingredient panels that rival those of standard junk food — just with the gluten removed.
Here are a few common traps:
- Gluten-free cereals: Often loaded with added sugar and high-glycaemic fillers that spike blood sugar and offer no satiety.
- Gluten-free snacks: Biscuits, crackers and granola bars tend to use refined seed oils and processed starches.
- Gluten-free baking mixes: Many contain gums, stabilisers and other synthetic additives to mimic gluten’s texture.
Instead of relying on boxed alternatives, building meals around meat, seafood, eggs, vegetables and healthy fats offers a far more reliable path to healing and sustained energy.
Why Inflammation Is the Bigger Issue
For those with non-Coeliac gluten sensitivity or autoimmune issues, inflammation is often the true underlying problem. Gluten is just one trigger in a long list of modern dietary irritants. Grains, legumes, seed oils and refined sugars all contribute to systemic inflammation that can aggravate everything from skin conditions to mental health disorders.
The Paleo approach focuses not only on what to remove (gluten, grains, dairy, etc.) but also on what to include — such as anti-inflammatory foods like bone broth, leafy greens, omega-3-rich seafood, turmeric and fermented vegetables. These help to calm the immune system and promote healing from the inside out.
The Marketing Machine Behind Gluten-Free
The rise in gluten-free products has been driven largely by consumer demand — but unfortunately, the market is flooded with products designed more for profit than for health. Gluten-free food is often priced higher, despite offering poorer nutrition. Most products are heavily marketed with vague health promises, but a “gluten free” label says nothing about the overall quality or sourcing of the ingredients.
A box of sugary cornflake cereal can still legally be labelled gluten free. So can a packet of rice noodles, a bottle of salad dressing made with canola oil, or ultra-processed protein bars. The label alone isn’t enough — it’s the ingredient list that tells the true story.
How to Go Gluten-Free the Paleo Way
Transitioning to a gluten-free lifestyle doesn’t have to mean relying on processed replacements. Here’s how to do it the Paleo way:
- Focus on protein: Build meals around animal proteins like chicken, lamb, beef, eggs and seafood.
- Prioritise plants: Non-starchy vegetables should make up the bulk of your plate — think leafy greens, cauliflower, zucchini and carrots.
- Add healthy fats: Avocados, olive oil, coconut oil, ghee and animal fats support hormones and brain function.
- Snack smarter: Instead of crackers or chips, opt for boiled eggs, sliced meat, olives or a handful of nuts.
- Prep ahead: Having leftovers or pre-made meals reduces the temptation to reach for processed convenience foods.
This style of eating isn’t just about removing gluten — it’s about removing all the additives, fillers and empty calories that usually come with it.
Should Paleo Be Represented at Future Gluten-Free Events?
After seeing the heavy emphasis on commercial products at the expo, it’s clear that Paleo principles are underrepresented. A Paleo stand could offer attendees a very different message: that gluten-free eating doesn’t have to mean embracing chemical-laden “substitutes,” and that a return to simple, whole ingredients is the most healing option of all.
Cooking demonstrations, talks about anti-inflammatory nutrition, and tastings of real, grain-free meals could all help bridge the gap between gluten-free and genuinely healthy. For many Coeliacs and gluten-sensitive individuals, discovering Paleo might be the missing piece that finally helps them feel well again.
Final Thoughts: Go Beyond Gluten-Free
Eliminating gluten is an excellent first step, especially for those struggling with digestion, skin issues, fatigue or autoimmune concerns. But stopping at gluten-free pasta and muffins won’t give you the full benefit of dietary change. Going Paleo allows you to remove not just gluten, but the full spectrum of problematic modern foods — and replace them with nutrient-dense, healing alternatives.
The next time you see a gluten-free label, ask yourself: is this real food? And better yet — how can I make something even better at home with whole ingredients?
It’s time to move beyond “gluten free” as a marketing buzzword and reclaim it as part of a broader return to real food and vibrant health.
If you're looking to go Gluten Free, the Whole30 is a great program to use to kick this off with! I haven't ever heard of anyone regretting going Gluten Free!